Volvo’s Polestar brand to build its own electric sports cars

Volvo’s Polestar brand to build its own electric sports cars

0 comments 📅15 June 2017, 11:30

Polestar is to tender its own range of electric performance cars separately from Volvo as parent steady Geely looks to replicate AMG's success

Volvo’s performance brand Polestar wishes be going it alone with its own range of electric performance cars, Auto Get across can exclusively reveal. We can expect to see the first standalone Polestar model later this year.

According to a chief source inside Geely (Volvo and Polestar’s parent company) the company wants to think up a line-up of brands to rival the VW Group.

• Volvo Polestar everything you need to be inf

With Volvo cementing its position rivalling premium brands, Geely wants Polestar to snatch a sportier role within its group. It wants to replicate what Mercedes’ AMG manufacturer has done in producing its own bespoke AMG cars as well as modified Mercedes-AMG models.

Alongside Volvo and Polestar, Geely’s new stamp LYNK & Co will cover the mainstream, while Geely also sells its own type cars in its home Chinese market.

The company also sees further unrealized for the London Taxi Company, which it bought in 2013 and Geely is also currently in talks with Lotus around taking a majority stake in the British sports car and engineering firm.

Volvo’s new SPA (Scalable Merchandise Architecture) and CMA (Compact Modular Architecture) platform technology will be used for a new procreation of hot Polestars with an electric, SPA-based car likely to break cover first, some measure this year. The SPA platform underpins the Volvo XC60 and XC90 SUVs as well as the V90 estate and S90 saloon models.

Polestar longing continue to design and deliver performance enhancements for existing Volvo cars, while Polestar is set to be proper the global face of Geely’s motorsport efforts – the company currently prepares and runs Volvo Polestar models at the beck the Polestar Cyan Racing brand.

With Polestar focussing on electric cars, that’s confined to start rumours of a Geely Polestar involvement in Formula E, which Volvo CEO Håkan Samuelsson has hinted at in the close by.

Volvo bought Polestar in June 2015, having worked with the Swedish tuning specialists since 1996. Like Volvo, Polestar commitment keep its headquarters in Gothenburg, Sweden where its CEO is former Volvo UK boss Make off with Connor.

What do you think of the ambitious plans for Polestar’s future? Let us know in the comments…


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